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Launch Instyle

Ceresit Instyle

Collaborating with Ceresit, we helped launch innovative new finishing products for walls and floors. Instyle also announced the introduction of a new Ceresit product category – Interior Finishes.

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01

Project goal

Instyle is an exclusive line of designer interior products. We took complete control of the communication process – from full visual identity creation to key advertising materials. Instyle would subsequently continue using the style we created for its high-end facade decoration product collection – VISAGE.

02

Process

While creating materials for Instyle, we were inspired by the VISAGE aesthetic. In both cases, textual content, logos, colour schemes and general aesthetics upheld the brand’s minimalistic and modern approach.

03

Result

We created a web page and advertising materials: banners, videos, booklets and POS materials. We also organised a photo shoot that captured details, structures and colours - ultimately showcasing the versatility and quality of the new products.

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